Industry trends, insights from experts, resources for growing your business: all the things you've come to expect from GreatAmerica
GreatAmerica is the largest independent, family-owned national commercial equipment finance company in the U.S. and is dedicated to helping manufacturers, vendors, and dealers be more successful and keep their customers for a lifetime. GreatAmerica was established in Cedar Rapids, Iowa in 1992 and now has offices in Iowa, Georgia, Minnesota, and Illinois. In addition to financing, GreatAmerica offers innovative non-financial services to help our customers grow.
Characteristics that Make a Mutually Beneficial Financing Relationship Every day, we speak with a handful of MSPs who are new to financing and are looking for ways to win more customers, make more money, diversify their offerings, and distinguish themselves from competitors. The first step to starting that relationship with GreatAmerica is having a conversation with us to understand what you want to accomplish and evaluate whether we are a good fit for you, and if you are a good fit for us as financial technology providers.
At GreatAmerica, opportunities for upward mobility, career exploration, and individual achievement are everywhere. As long as you have the initiative to take on new challenges and the dedication to learn about the processes around you, the doors to your development are always open. With the support of leaders and peers alike, you have the power to drive your future and make an impact in your own unique way.
With both consumer confidence and the desire to invest working capital into technology at low levels, it is more important than ever to explore options that drive both you, the Solution Provider, and your customer toward profitability.
Selling is an art form – a skill set where you are able to simultaneously establish trust, offer a recommendation, and close the sale. In the early stages, as the technology solution provider, your objective is to identify the pain points and areas of opportunity when it comes to the prospect who’s either come to you or you’ve identified yourself. By the time you reach the stage of closing, the last thing you want is reluctance to proceed.
We all know workplace culture is important to today’s workforce. As Generation Z enters the workplace it will continue to grow in importance, and dealers within the office imaging space have become more tuned in to this need.
UPDATE as of June 2020: The FASB made the decision to defer the effective date of the new lease accounting rules for private companies by another year due to companies having to put resources towards impacts of COVID-19 and not being able to focus on their adoption. Therefore, a private company using calendar year financial statements will need to follow the new lease accounting standard for calendar year 2022, rather than by the previously stated calendar year 2021. The Financial Accounting Standard Board (“FASB”) issued a new lease accounting standard in February 2016 in an effort to improve transparency of “off-balance sheet” obligations. The new lease accounting standard is also commonly known as “Topic 842.” Just recently, FASB has issued updated guidance delaying the effective date of the new lease accounting standard for private companies.
What started out as a dream to fly led to one of today’s most common forms of travel: the airplane. While overcoming business obstacles can often feel like defying gravity, Wilbur and Orville Wright actually did – quite literally - as they made the first successful airplane flight in history in 1903. But this was not without adversity. Their persistence and faith in the “impossible” can teach us a lot about meeting our goals, even in the face of stiff competition, naysayers, and doubters.
Why Upgrade? Do It for the Joe, Office Equipment Dealers! Oh, the upgrade. A special kind of sell. It can be a tricky one considering you’re not technically selling a new solution. You’re selling the same product in a new model, and in your case, the product is a printer or copier. A new model may have new bells and whistles and improved features, but at a high level, it meets the same need. This presents a challenge, because why would your customers buy the same thing twice, especially when the second sell involves change? Change is hard!
When we asked tech buyers how they pay for their equipment they told us they prefer to lease or rent their technology. As more of your clients ask for a monthly payment option, you have decisions to make on which method to provide. A GreatAmerica financial solution is one option.